Must I Revisit My Stance my Parent-Oriented Magazine

Posted on 03. Oct, 2008 by rebel in General

In the comments to the Working Dad post that linked to the why-moms-should-not-be-afraid-of-good-dads piece in Parenting, someone noted that the magazine no longer shouts “What Matters to Moms” on the cover. And — from what I can see — the word “mom” doesn’t appear at all on the cover. Are we making progress?

9 Responses to “Must I Revisit My Stance my Parent-Oriented Magazine”

  1. Anonymous

    06. Oct, 2008

    If it still walks like a duck, and talk like a duck, it’s probably (still) a duck.

    -RM

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    09. Oct, 2008

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  3. Roger Hutchison

    09. Oct, 2008

    It’s funny - I noticed the same thing about the cover of Parenting magazine (the lack of the awful “What Matters To Moms” tag line) and it actually prompted me to open it rather than send it straight to recycling.

    It still seems to have the attitude of “mom’s matter more” though, so I’m not likely to become a fan anytime soon.

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  4. Rich C.

    12. Oct, 2008

    I haven’t looked at Parenting yet, but my wife signed up for a subscription to Parents and we just got our first two issues last week. Despite the title ‘Parents’ being plural, there is no mention of fathers in any of the articles and only two pictures of men in the entire issue. It seems so odd being that in most forms of writing/journalism a writer would naturally alternate between using him/her or she/he but in a magazine supposedly aimed at both parents there is no alternating between mother/father or mom/dad; it’s always about the mom.

    Not even thinking about the SAHD issue; aren’t we as a society trying to get fathers more engaged with their children? I had really expected at least some mention of father/child interaction.

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  5. Anonymous

    15. Oct, 2008

    And to small children, by-and-large, mothers do more and are closer. While there are exceptions to the rule, denying this is as ridiculous as claiming that claiming sympathy pains during labor.

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  6. Denguy

    15. Oct, 2008

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  7. Kory

    17. Oct, 2008

    So are there ANY publications out there for Dads, or should I just stick to the nets for all my daddy-to-be research?

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  8. Working Dad

    20. Oct, 2008

    There have been a few efforts, but I’m not sure any of the magazines lasted. It is something I think about. As a writer how do I reach dads, through a magazine? ESPN.com? Beer ads?

    Reply to this comment
  9. giuseppe

    11. Nov, 2008

    Parents magazine recently ran an article abotu how mom’s get so much back pain from chasing kids and bending to pick uop toys all day.

    Funny, my back hurts too.

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